Removing visual distractions and replacing them with subtle sensory experiences balances our busy, overstimulated lives. By minimalising our home interiors, we make physical as well as mental space. The philosophy behind the collection is one of designing spaces that nurture a gentler pace of life. Available in four hand-dyed colourways – Anise, Chalk, Fir and Obsidian – the rug speaks of measured balance rather than excess. Palus features a visual pause in the form of an extra-wide turnover with a thin accent thread running across for subtle contrast, reminding us to make space for moments of quiet. Exploring the rug’s uneven surface is like navigating the gravelly terrain of a mountain, with a panoply of irregular textures underfoot that feels solid and substantial yet cloud-soft. Palus takes us into new territory with an exaggerated weave of marled wool that is felted then twisted at varying weights. Related: Nurturing a Gentler Pace of Life: Rhythm of Nature by Armadillo x House of Grey. “We have a longstanding collaborative relationship, with Louisa styling several of our previous campaigns, so it felt effortless working together.” Beyond a shared aesthetic, the two companies champion meaningful, ever-evolving spaces “unswayed by the tastes of the day,” explains Jodie. “It came about quite organically,” says Armadillo co-founder Jodie Fried. The collection by the Australian-born global rug brand and the London-based design practice led by Louisa Grey is underpinned by a set of values based on the concept of sustainability and making conscious choices in the home. Sharing a natural alignment between the two brands, the Armadillo and House of Grey collaboration celebrates a mutual ethos of design as a doorway to a better future. Now that the local design world has almost calmed down from the highly acclaimed “Rhythm of Nature” recently hosted by Armadillo in Sydney (gaaaah – how amazing was it?), today we’re taking a closer look at the rug collection that gave the installation the reason for being. They donate 10% of net profits towards educational, healthcare and environmental initiatives, including full funding of the KVM School in India, attended by many of their artisans’ children.The complete Ellipse collection is seen here in a single snapshot. B Corps are internationally recognised as meeting the highest standards of social and environmental performance, public transparency and legal accountability.įounders Jodie Fried and Sally Pottharst have also established the Armadillo Foundation, a non-profit organisation whose mission is to improve lives of underprivileged communities in India. To add to their sustainability credentials, in 2021 Armadillo became the first Australian rug brand to become a Certified B Corporation, joining a global movement of business as a force for good. It also tells you that the product is free from harmful chemicals, so you can be sure that any rug you purchase from Armadillo is both sustainable and healthy. The Declare Label tells you where a product comes from, what it is made of and where it goes at the end of its life. Related: Weft Textiles follow the ethos of slow design to create their 100% organic bedding, homewares and loungewear.Īll of the Armadillo rugs are Declare Label certified by the International Living Future Institute. Our rugs are crafted slowly by hand from carefully sourced natural materials in a transparent, sustainable process that brings conscious living to the fore, helping us to simplify, slow down and engage more deeply with our spaces as they evolve alongside us. Our ethos is to create thoughtful and intuitive products that will satisfy real human needs and restore meaning to our lives. Only after the artisans give each rug their finishing touches are they then considered complete.Īrmadillo create their beautiful rugs as an antidote to the fast-paced throwaway culture and promote a philosophy of “Quiet Living” which embraces the principles of slow design. After each rug is created, it is gently handwashed to allow it to shrink just enough to tighten up the weave and increase its durability, then it is dried out in the sunshine. ![]() The fibres are then spun to ready them to be handwoven on a loom. The fibres are hand dyed and then dried in the sun, which adds texture and subtle variations, giving each rug a sense of life and its own character. The rugs are handmade by artisans in India using energy efficient processes, drawing on expertise and craftsmanship cultivated over many generations, keeping alive these ancient skills.
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